How Will You Grow Your Business?
An effective business development strategy starts with your company vision and goals. We help clarify these, and build on them, to create an effective business development plan that provides a roadmap for growing your business. Our expertise is in defining clear and focused value propositions that appeal to customers, investors and partners alike. And then we develop the sales and marketing strategies and campiagns that deliver the your propositions to the market. Our goal is to help you grow your business.
Business Development
We help define and articulate your vision, mission business strategy and value proposition. Creating a clear, compelling story for customers, investors and partners is key to growing your business.
We can initiate the business development program by taking a leading role in identifying, pitching and closing deals whilst hiring and on boarding new team members.
Sales and Marketing
By clearly defining and analyzing your target markets, we enable you to present your products and services in a way that will most appeal to customers. We can also help with sales management, sales training and lead generation.
We also create sophistitaed sales modles to identify the optimal procie p[oints, develop and imanage sales targets and create commission plans.
Marketing Strategy
We help develop and document your marketing strategy based on goals, time-frames and budget. Our plans are supported by financial modles that detail projected revenues and expenditures.
We analyze your target addressable market, develop customer personas and needs. assess market size, competitive landscape, buying patterns and regulatory requirements.
Strategic Partnerships
Entering into strategic partnerships can accelerate time to market, provide access to scarce resources and enable economies of scale. We help identify and negotiate the right partnership agreements that will accelerate growth.
We can lead, or support, partner negotiations and document projected outcomes and goals. We’ll review partnership agreements and implement.
Digital Content Creation
We create all of the content necessary to support your marketing strategy including Web sites, social media outreach, video content, blogs and email marketing. And we can even manage the campaigns for you.
By developing a clear and deep understanding of your target market, we create written and visual content that appeals to your audience.
Monitoring and Measuring
Based on agreed targets and metrics, a comprehensive measurement and reporting program to provide reports and insights into the effectiveness and performance of your sales and marketing functions.
We develop sophisticated and customized financial models that enable you to ask and answer ‘what if’ questions related to critical business decisions.